Now in beta - pilot slots open now
CONSUMER RESEARCH, REIMAGINED

Research as a conversation.

A thousand conversations. One conviction.

Have a real conversation with every consumer - on phone, video avatar, voice, text, or WhatsApp.

Opinio Flow runs real, AI-led conversations with your consumers in English, every major global language, and every major Indian language. Every response scored. Every voice verified. All of it turns into insight.

5AI agents
100+AI interviewers
80+Languages supported
60+Quality signals scored
Real-timeScoring & transcription
EnterpriseGrade security
FIVE AGENTS, ONE FLOW

One conversation. Any channel.

Meet respondentswith an AI avatar.

HOW A STUDY WORKS

Every step is a conversation.

From the first brief to findings you can defend.

1
Brief

Set it up the way you'd brief a colleague.

Tell the AI Concierge what you need to decide, or share your own discussion guide. It asks the right questions and drafts the guide, you edit anything, and the study goes live only after your approval.

  1. 01You set out the decision
  2. 02The AI Concierge asks what it needs
  3. 03It drafts your discussion guide
  4. 04You edit any question
  5. 05You approve, and it goes live
Concept test / BriefDraftingLive

Hi Megan, what's the big question?

A launch, a pitch, or a hunch to test? Tell me, and I'll set up the study.

Start typing, or attach your guide
Attach
Test a conceptMap a purchase journeyMeasure employee experience
Our new snack bar launches in spring. Will the pack get shoppers to pick it up?
AI ConciergeWorth settling before launch. Two quick questions:
  1. Current snack bar buyers, or people new to the category?
  2. Can you share the pack? I'll build the questions around it.
Current buyers, 25 to 44. Pack attached.new-pack-v3.png
AI ConciergeHere's a 12-minute guide, with your pack shown in section 2.
Discussion guideConcept test, 12 min conversation
Reply to the AI Concierge
Attach
2
Conversations

Our AI agents meet every respondent, one to one.

On video, voice, text, WhatsApp, or phone, and in their own language. Every conversation listens for what matters, then clarifies, ladders, and digs into the why.

  1. 01Asks the question
  2. 02Listens to the answer
  3. 03Flags the finding
  4. 04Asks why
  5. 05Asks again, deeper
Maya at her kitchen table holding a snack bar, with mountains outside the window

Maya, 34

Marketing manager, Denver

Recruited because: Buys bars weekly

AI moderatorWhat's the first thing you notice on this pack?

Maya The almonds and chocolate. It looks like real food.

Follow-up ClarifyYou said it looks like “real food.” What tells you that?

Maya You can see the actual nuts. No long list of stuff I can't pronounce.

Follow-up LadderAnd why does that matter when you're choosing a snack?

Daniel standing in his driveway with his phone, his electric car charging behind him

Daniel, 41

Software engineer, San Jose

Recruited because: New EV owner

AI moderatorWhat finally made you book the test drive?

Daniel A friend let me drive his. After that, I was hooked.

Follow-up ClarifyYou said you were “hooked.” What exactly hooked you?

Daniel How quiet it was. And the instant pickupwhen you pull away.

Follow-up LadderWhat did that tell you about living with an EV day to day?

Priya at her desk in a design studio, with the Chicago skyline behind her

Priya, 31

Product designer, Chicago

Recruited because: 4 years in role

AI moderatorYou gave us a 7. What would make it a 9?

Priya A clearer path to grow. I'm not sure what's next for me.

Follow-up ExampleWhen did you last feel unsure about what's next?

Priya At my review. I asked about a promotion and got a vague answer.

Follow-up EmotionHow did that conversation leave you feeling?

Marcus in his kitchen holding a bag of groceries and checking his phone

Marcus, 38

High school teacher, Atlanta

Recruited because: Weekly app orders

AI moderatorWhat happened the last time you left a cart?

Marcus The fees showed up at the end, so I closed the app.

Follow-up ClarifyWhat were you expecting to pay before the fees showed up?

Marcus About fifteen dollars. It came to twenty-three.

Follow-up ContrastHow would the same fees feel if you'd seen them up front?

Elena walking through a hotel lobby with her phone and suitcase

Elena, 44

Sales director, Miami

Recruited because: Travels weekly

AI moderatorHow did checking in go?

Elena The room wasn't ready. I waited almost an hour.

Follow-up EmotionWhat was going through your mind during that hour?

Elena That I'd miss my 4 PM call. Nobody told me how long it would be.

Follow-up IdealWhat would have made that wait feel easier?

Sam in a café holding a cup of coffee, with his laptop and notebook

Sam, 36

Freelance writer, Portland

Recruited because: 3 coffees a day

AI moderatorWalk me through your first coffee of the day.

Sam I make it before anyone's up. It's the only ten minutes that are just mine.

Follow-up ClarifyWhat makes those ten minutes yours?

Sam No one needs me yet. If I skip it, I'm short with my kids all morning.

Follow-up ContrastDoes it matter which coffee it is, or is it more about the moment?

3
Findings

Every finding traces back to a real voice.

Transcripts, recordings, survey data, and quality scores come together in quality-checked reports. Ask the AI Concierge anything, during fieldwork or after, and every answer links back to the evidence.

  1. 01Data arrives from every conversation
  2. 02A quality-checked report builds
  3. 03You ask the AI Concierge
  4. 04Every answer cites its sources
  5. 05Jump to the exact moment
Concept test / FindingsCollectingReport ready
Study data300 conversations
Collected withVideo AvatarVoice (web)
  • Transcripts
  • Video recordings
  • Audio recordings
  • Survey data
  • Data quality scores
Building your report
Findings reportSnack bar concept test, n=286 after quality checks
  1. The visible nuts and chocolate get noticed first
  2. They read as “real food,” which builds trust

RecommendationKeep the nuts and chocolate as the hero of the front of pack.

Ask about this data
Findings reportn=286
Why do shoppers trust the new pack?
AI ConciergeBecause they can see the real ingredients. The visible nuts came up unprompted in 177 of 286 conversations (62%).

Sources

Maya, video 4:21 Chris, audio 1:15 All 177 matching quotes 14 conversations excluded by quality checks
What could stop them from buying it?
AI ConciergePrice. At $2.99, 38% rated it too expensive for an everyday snack, so they’d save it for a treat.

Sources

Tanya, video 3:48 Price rating, survey, n=286
Ask anything about your data
Findings report

Every conversation runs in your respondent's own language. 80+ global and Indian languages.

Limited pilot slots are open.

WHY TEAMS SWITCH

The depth of qual. The scale of quant. Numbers you can defend.

A thousand conversations. The same depth as one.

1,000+Conversations at once. The depth of an interview, the reach of a survey.
60+Quality signals scored on every response, before it reaches you.
100%Of conversations voice-verified. Every duplicate and professional respondent flagged.
24hrsFrom the last conversation to a decision-ready answer.
70%Lower cost per insight, so depth stops being something you ration.
REACH & RESPONDENT QUALITY

One platform. Every mode. Any source you choose.

Opinio Flow speaks text, web, WhatsApp, and phone natively. You just decide where the respondents come from - your own panel, or ours - and every conversation comes out the other side verified.

Your panelBring the respondents you already have
Opinio's poolVetted respondents in 40+ countries
Custom databaseA CRM export or customer list
Opinio Flow

Conversation engine

One interviewer, every channel, every language

  • Text
  • Web
  • WhatsApp
  • Phone
Checked live on every conversation
  • Identity confirmed
  • Voice matched, no biometrics stored
  • Quality scored as they speak

Insights-ready conversations

Scored, transcribed, and ready for your dashboard the moment they end.

Quality score
94
Voice verified
✓
Transcript
Live
6Channels
80+Languages
100%Conversations voice-verified
40+Countries

Trust is not added at the end. It is built into every response.

DATA QUALITY INTELLIGENCE

Built into the conversation, not bolted on after.

Weak data gets flagged before it ever reaches your dashboard - relevance, completeness, voice authenticity, and tone, scored live, in every conversation.

60+QUALITY SIGNALS

Quality signals scored on every single conversation, automatically.

Relevance
Flags low-effort or off-topic answers as they happen
Completeness
Flags incomplete or under-explored answers before they reach your dashboard
Voice Test
Detects repeat respondents, without storing a biometric profile
Sentiment
Reads tone shifts live, as the conversation unfolds
Fraud & bot detectionDuplicate respondent flaggingLive scoring dashboardAudit trail per conversation
A THOUSAND CONVERSATIONS. ONE CONVICTION.

The questions keeping your team up at night.

Leadership won't wait six weeks for an answer.

Opinio Flow delivers insights in 24 hours, not 6 weeks.

Half our consumers don't speak English. Our research tools weren't built for them.

80+ languages natively - global and every major Indian language.

We're paying three vendors and stitching the answers together by hand.

One platform - recruit, converse, analyze, report. No stitching.

We can run surveys. We can't really listen - not at scale.

1,000+ real conversations in parallel. Depth at scale.

Every one of these is the reason Opinio Flow exists.

Built by a team with 20+ years in research, for the teams who need answers faster, deeper, and in every language.

SECURITY & COMPLIANCE

Compliance, built in from day one.

Not an afterthought. Every conversation, every recording, every transcript moves through the same standard of care - wherever in the world it happens.

Privacy & data law

GDPR
DPDP

Certifications & audits

SOC 2
ISO 27001
HIPAA

Technical controls

Encrypted in transit & at rest
Role-based access

Know more →

The future of research isn't just faster data.
It's better conversations.

Now in beta. Pilot slots open now.

Pilot slots are limited - we respond within 1 business day.